Are you sitting comfortably? Then we’ll begin. Once upon a time a young art director was waiting at a photographic studio for some products to arrive for a shoot. The products were late; the camera and the lighting was set up and while they were waiting impatiently, the art director and photographer were casting around for a stand-in object to check the light levels.

Eventually the photographer’s assistant found a little yellow plastic duck in the ladies’ loo which proved to be the perfect subject for the test shot. 

That young art director always remembered how the little yellow duck had helped him out on that stressful afternoon, and years later decided it would make the perfect name for his own agency. And that’s a true story.

Even since those days, we’ve shown that charm, assurance and a little wit can stand out in your communications and draw potential clients in.

Listen & Learn

We like to listen before we do anything. By listening we learn, so we can begin to understand your needs, questioning and challenging you in defining the best way forward. This approach defines our brief.

Think & Create

With a brief we can begin thinking and creating ideas for discussion that work within our chosen strategy. The ideas that show the most potential are then developed further.

Develop & Question

Once we’ve identified the one big idea that delivers, we develop it further whilst continuing to question, so we can ensure it delivers.

Manage & Check

All projects need to be carefully managed and checked to ensure, not only that they are delivered on time, but they are also delivered on budget.

Evaluate & Measure

Once complete a project needs to be evaluated and measured. Was the project a success, have we reached our goals and what course of action should we take next?

Our philosophy, defines not only who we are, but how we build our relationship with you.