Hi Spirits, importer and distributor of specialised drinks, briefed Little Yellow Duck to open the door to highly selective key supermarket buyers for a subsequent sales call.
Online research revealed huge unfulfilled demand to buy their lead product, Raspberry Antica Sambuca, so we used these real blogs and forum discussions as part of a personalised mailing to key buyers.
The result was product listing by both ASDA and Threshers/Wine Rack and 300% above expected sales achieved in the first quarter stocked.
To see how Little Yellow Duck can help open doors for you…
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